Branding

Hidden Treasures

For my Capstone class, I rebranded a local thrift and consignment store, Hidden Treasures. Because of the "Hidden" part of the store's name, I made the visuals for it more mysterious, even abstract. The logo, an opening door with light shining through, is meant to invite people to come in and explore the store. In the poster illustration, I used bright colors and patterns to show potential "treasures" customers can find there.

Adair County Public Library

This rebranding project was also done for my Capstone class. The Adair County Public Library, or ACPL, expressed an interest in becoming more modern. To that end, I created clean, lineless graphics depicting scenes from books. I incorporated the library's blue color scheme, but used some brighter shades to make it seem more fun and inviting.